Tel: +94 55 2226622

Prof. Wasana Herath


AIREVITAL_V1

Prof. Wasana Maithree Herath
Professor

Email : wasana@uwu.ac.lk
Phone – (+94) 552226679

Educational Qualifications

BA in Mass Communication (1st Class Honors)
MPhil – (University Of Kelaniya)
PhD in Communication Skills (University of Kelaniya)

Research Interest

Current research interests

  • Mass Media and Communication research,
  • Communication skills and Psychology research
  • Career Guidance research.
  • Gender equity and equality
  • Management and entrepreneurship
  • Tourism

Memberships

  • Member of the Evaluation Team, Enterprise Project, Chrysalis, 2018, 2019, 2020
  • Member, Committee for Establishing the Communication Study Center, Uva Community Radio,
  • Communication Management Advisor, Communication Organizing Committee & Special Media Unit, Commonwealth Heads of Government Meeting CHOGUM 2013

Publications

Research Publications

  • Herath, HMWM. Sri Lankan Parent’s perception towards children viewing cartoons IOSR Journal of Humanities and Social Sciences (IOSR-JHSS) Volume 24, Issue 7, Ser. 7 (July. 2019) pp. 63-68
  • Herath, HMWM. Effect of a Separate Course Module on Reducing Public Speaking Anxiety Among Under- graduates of Uva Wellassa University of Sri Lanka. IOSR Journal of Humanities and Social Sciences (IOSR-JHSS), 2019, Vol. 24, Issue 7 – pp. 29-33
  • Herath, HMWM. Developing Communication Skills for Job Performance. Perception of Tourism Graduates of Uva Wellassa University. IOSR Journal of Humanities and Social Sciences (IOSR-JHSS), 2019, Vol. 24, Issue 6 – pp. 57-62
  • Herath, HMWM. Relationship between academic stress and academic achievements of the undergraduate students in Sri Lanka – A case study of undergraduates in Uva Wellassa University, Global Journal of Human-Social Science, Volume XIX, Issue 7, Version 1, 2019- pp.1-7
  • Herath, HMWM. & Kapilarathne AGK. The Impact of Television Advertising on Children Buying Behavior in Chocolate Market in Sri Lanka. International Journal of Social and Administrative Science (AESS), 2019, Vol. 4 No. 2 – pp. 129-140
  • Herath, HMWM. & Wijerathne WGNSCD. Analysis of the Effect of the Working Environment to the Job Satisfaction of the Air Hostesses (With Special Reference to Sri Lankan Airlines). International Journal of Research and Innovation in Social Sciences (IJRSS), 2019, Vol. III, Issue III – pp. 120-123
  • Herath, HMWM. & Parakramage KPNS. Likeable Attributes of Beauty Product Consumer Purchase Intention (With Special Reference to Kandy Area in Sri Lanka). International Journal of Research and Innovation in Social Sciences (IJRSS), 2019, Vol. III, Issue II – pp. 232-234
  • Herath, HMWM. & Amarawansha TGAHC. Students Career Attitudes Towards Entrepreneurship. International Journal of Research and Innovation in Social Sciences (IJRISS), 2018, Vol. II, Issue VI – pp. 14-18.0.0
  • Sirisena, BDW, Herath, HMWM. & Damunupola, AKA. Potentiality of Fashion Industry for the Tourism Development in Sri Lanka. Proceedings of the 2nd International Research Symposium, Uva Wellassa University, February 2019, Badulla – p.588
  • Karunarathna, HDCM, Herath, HMWM. & Damunupola, AKA. Analysis of Tourism Destination Competitiveness in Nuwaraeliya Region. Proceedings of the 2nd International Research Symposium, Uva Wellassa University, February 2019, Badulla – p.591
  • Herath, HMWM. A Case Study of Critical Thinking Skills Among the University Students in Sri Lanka. Proceedings of the 2nd International Research Symposium, Uva Wellassa University, February 2019, Badulla – p. 370
  • Herath, HMWM, The Impact of Television Food Advertisements on Children, with Special Reference to the Plantation Community in Badulla District. Proceedings of the 2nd International Research Symposium, Uva Wellassa University, February 2018, Badulla – p. 374
  • Herath, HMWM. & Jayasundara JMPVK. Correlation between Sri Lankan University Students’ Self Esteem and their English Speaking Skills. Proceedings of the 2nd International Research Symposium, Uva Wellassa University, February 2018, Badulla – p. 375
  • Herath, HMWM. & Jayasundara, JMPVK. Impact of Perusing Certificate in English for Junior Executives on Enhancement of Communication through English Language. Proceedings of the 2nd International Research Symposium, Uva Wellassa University, February 2018, Badulla – p. 380
  • Siriwardhane SJIR & Herath HMWM. Influence of Social Networks on Destination Selection of Millennial Tourists Visiting Sri Lanka. Proceedings of the 1st International Research Symposium, Uva Wellassa University, February 2017, Badulla – p. 212
  • Wimalarathna, KDA & HMWM Herath. Analyzing the International Tourists’ Destination Image Perception on Colombo City as a City of Tourism Destination. Proceedings of the 1st International Research Symposium, Uva Wellassa University, February 2017, Badulla – p. 219
  • Samarasinghe, IKY, Damunupola, AKA & Herath HMWM. Motivational Factors Influencing the Demand for Themed Wedding in Sri Lanka (With Special Reference to Colombo District). Proceedings of the 1st International Research Symposium, Uva Wellassa University, February 2017, Badulla – p. 227
  • Herath, HMWM & Pavithra KH. Assessing the Level of Effective Listening Skills towards the Workplace Performance of Hospitality Industry (With Special Reference to Hospitality & Tourism Undergraduates of Uva Wellassa University. Proceedings of the 1st International Research Symposium, Uva Wellassa University, February 2017, Badulla – p. 228
  • Herath, HMWM & Jayasundara JMPVK. Listening Barriers in Academic Context (a Case Study of Uva Wellassa University Students). Proceedings of the 1st International Research Symposium, Uva Wellassa University, February 2017, Badulla – p. 234
  • Herath, HMWM & Siriwardana KMR. Public Speaking Anxiety among University Undergraduates. Proceedings of the 1st International Research Symposium, Uva Wellassa University, February 2017, Badulla – p. 237
  • Herath, HMWM. Relationship Between Academic Stress and Academic Achievements of Undergraduate Students in Sri Lanka. Proceedings of 3rd International Conference on Poverty and Sustainable Development, 2016 – p. 8
  • Herath, HMWM. Women’s Tabloid Papers in Sri Lanka; A Content Analysis. Proceedings of the Research Symposium, University of Kelaniya, 2009 – p. 46
  • Herath, HMWM. A Case Study of Critical Thinking Skills Among the University Students in Sri Lanka, International Research Conference of Uva Wellassa University (IRCUWU), 2019, Badulla
  • Herath, HMWM. Potentiality of Fashion Industry for the Tourism Development in Sri Lanka. International Research Conference of Uva Wellassa University (IRCUWU), 2019, Badulla
  • Herath, HMWM. The Impact of Television Food Advertisements on Children, With special Reference to Plantation Community in Badulla District. International Research Symposium of Uva Wellassa University (IRSUWU), 2018, Badulla
  • Herath, HMWM. Listening Barriers in Academic Contexts (A Case Study of Uva Wellassa University). International Research Symposium of Uva Wellassa University (IRSUWU), 2017, Badulla
  • Herath, HMWM., Career Attitudes Towards Entrepreneurship. 6th International Conference on Business Management & Economics (ICBAME), December 2017, Colombo
  • Herath, HMWM, Relationship Between Academic Stress and Academic Achievements of Undergraduate Students in Sri Lanka. 3rd International Conference on Poverty & Sustainable Development, December 2016, Colombo
  • N. Nivethikan, H.M.W.M. Herath , A.G.N.K. Fernando ‘ Corporate social responsibility and customer loyalty; The mediating role of corporate reputation, customer satisfaction, and trust in the insurance industry of Sri Lanka’ 7th International Research Conference of Uva Wellassa University, IRCUWU2023 proceedings p117. 17th -18th August 2023 @ Uva Wellassa University of Sri Lanka, Badulla, Sri Lanka
  • G.L.T.D. Hemawansha, H.M.W.M Herath, K.J.T. Perera.’ Impact of mobile augmented reality in E-commerce on purchase intention with the mediating effect of consumer innovativeness (with special reference to the generation of digital natives in Sri Lanka)’, 7th International Research Conference of Uva Wellassa University, IRCUWU2023 proceedings p119, 17th -18th August 2023 @ Uva Wellassa University of Sri Lanka, Badulla, Sri Lanka
  • H.M.S.I.D. Herath, H.M.W.M. Herath, P.G.M.S.K. Gamage. ‘The mediating effect of workplace counseling on job stress and employee performance in the apparel industry’. p120, 7th International Research Conference of Uva Wellassa University, proceedings p120, 17th -18th August 2023 @ Uva Wellassa University of Sri Lanka, Badulla, Sri Lanka
  • R.A.L. Udara, H.M.W.M. Herath, T.G.A.H.C. Amarawansha, ‘Impact of entrepreneurial orientation on marketing innovation performance on small and medium-sized enterprises, the mediating effect of environmental dynamism’, 7th International Research Conference of Uva Wellassa University, IRCUWU2023, proceedings p123, 17th -18th August 2023 @ Uva Wellassa University of Sri Lanka, Badulla, Sri Lanka

Chapters and Books of Scholarly Work

 Books

  • Herath HMWM. Sanniwedana Kusalatha Prasangikathwaya (in Sinhala), , Godage Publishers, Colombo, 2019
  • Herath HMWM. Sanniwedana Kusalatha Nyayathmaka Prawesha (in Sinhala), Godage Publishers, Colombo, 2019
  • Herath HMWM. Jansruthi Adayanayata Nirmanathmaka Praweshayak (in Sinhala) ISBN 978-955-54049-7-6, Author Publication, 2019
  • Herath HMWM. Pariwarthana Sanniwedhanaya (in Sinhala), ISBN 978-955-569-833-7, Rathna Publishers, Colombo, 2007
  • Herath HMWM. Drushya Saksharathawa Saha Sanwardhana Sanniwedanaya (in Sinhala), ISBN 955-570-335-3,  Samayawardhana Publishers, Colombo, 2004
  • Herath HMWM. Asalwasiya (The Ungrateful Neighbor – A Tale from Arabian Nights-Folklore) (in Sinhala) 2004, ISBN 955-20-5814-7 Godage Publishers, Colombo, 2004
  • Case Studies in Social Sciences, ISBN 978-955-54049-9-0, 2019
  • Herath HMWM. Wara Mala Se- Kawya Sangrahaya, ISBN 978-955-54049-6-9, Author Publication, 2019
  • Herath HMWM. Padam Kireema Vinodanshayak Karaganne Mehemai, ISBN 978-955-5404-93-8, Author Publication, 2014

Book Chapters

  • Herath HMWM. ”Widhimath ha Awidhimath Sanniwedanaya” in Madya Sameekha III – pp.95-100, ISBN 978-955-9229-12-4, Sri Lanka Press Council, Colombo, 2018
  • Herath HMWM. “Why people don’t think” in The Noble Path of Lord Buddha – pp. 96.-98 Ministry of Parliamentary Reforms & Mass Media, Colombo, 2017
  • Herath HMWM. sanniwedakayan sandaha sanniwedana kaushalyaya in Sandasara – pp286-300, ISBN 978-955-7040-29-5, University of Kelaniya, 2017
  • Herath HMWM. “Nawa Lowata Uchitha Pudgala Akalpa Sanwardanaya” in Nidahasa – pp182.-188, ISBN 978-955-9073-17-8 Department of News, Colombo, 2012
  • Herath HMWM. Communication Skills, ISBN 978-955-54049-8-3, Author Publication, 2019
  • Herath HMWM. Kantha Prakashana Saha Sanniwedana Aramunu (in Sinhala), ISBN 978-955-5409-2-1, Author Publication, 2014
  • Herath HMWM. Madya Adyayana (in Sinhala), ISBN 978-955-54049-1-4, Author Publication, 2013
  • Herath HMWM. First Look at Communication Skills, ISBN 978-955-54049-0-7, Author Publication, 2011
  • Herath HMWM. Madya Chinthana (in Sinhala) 2004, ISBN 955-98961-0-5, Author Publication, 2004

Position held /Appointments

  • Director/Coordinator of a Centre/Unit
  • Director/Career Guidance Unit, UWU – From 2016 to 2019; 3 years
  • Chief Student Counsellor/Warden/Proctor/CGU Director/SDC Director
  • Academic Warden, Female Hostels, UWU – From 2007 to 2010; 3 years
  • Student Counsellor Career Guidance Counsellor/Academic Counsellor, at least at Faculty Level
  • Student Counsellor, UWU – From 2007 to 2010; 3 years
  • President/Secretary/Treasurer of an Approved Society in the University
  • Treasurer, Faculty Students Union, Faculty of Management, UWU – From 2017 to 2019; 3 years
  • Memberships of Councils, Boards of Management/Boards of Study in Universities/HEIs
  • Senate Member, UWU – 2018-19; 1 year
  • Member, Higher Degree Committee, Faculty of Management, UWU – From 2016 to 2019; 3 years

Employment History

  • Research Assistant- Center for the Study of Media and Human Rights (CSMHR) of Mass communication Research unit, University of Kelaniya attached to a project on Media and Human Rights. (2002-2003)
  • Visiting Lecturer at Vidyalankara School of English in Kelaniya.
  • Temporary Lecturer of the Department of Mass Communication.  University of Kelaniya  from 2003-2004
  • Visiting lecturer in Sri Lanka University of Rajarata. The Department of Humanities of the Faculty of Social Sciences and Humanities of Rajarata From 2004-2005
  • Temporary lecturer of the Department Humanities of the Faculty of Social Sciences and Humanities of Rajarata from 2005-2006
  • Lecturer of Department of Management Sciences, Faculty of Management, Uva Wellassa University from 2006-2009
  • Senior Lecturer Grade II of Department of Management Sciences, Faculty of Management, Uva Wellassa University from 2011- 2016
  • Senior Lecturer Grade I of Department of Management Sciences, Faculty of Management, Uva Wellassa University from 2017- 2019
  • Professor in Communication Sciences, Department of Management Sciences, Faculty of Management, Uva Wellassa University from 2019 up to date